The Official Line Up Announcement
Friday 13th May, 2011
Fitzherberts, 25-26 New Road, Brighton, East Sussex BN1 1UG
Next door to Pavilion Theater & The Mash Tun
2pm – 7pm
We’ll be giving more info as we go
MATT STEVENS 3pm - 4pm
DANNY PAPE 4pm - 5pm
MONSTERS IN THE ATTIC 5pm - 6pm
SONS OF MISCHIEF 6pm - 7pm
Recently blog posts regarding the validity of artist management I the current music industry has tickled me.
Can artists manage themselves? Yes.
Do artists still need artist managers? Yes, again!
Shifting to this new music industry paradigm it’s essential to trim the fat. Whether it is a band taking up business affairs, negotiating deals and planning release schedules, or managers selling merch, driving the van or keeping up with the social networking. It’s an undeniable that everyone from labels to agents, artists to promoters, need to become multi-skilled for the business/artist career to survive.
Bad management shouldn’t be the scapegoat, when artists point the finger for their lack of success. In which case, the artist’s bad decision to pick the wrong manager, or not to support manager with the ’business’ work is at equal fault. See this is not a management issue, this is a business issue brought on by changing economics of the industry.
My view point is that one of the worst problems is that the music industry still seems to work on the currency of dreams and hopes. Where everyone is willing to take a slim chance, lie and make bad business decisions in the hope that they will ‘make it’. It’s not wrong to have an ambitions, but if everyone’s efforts were aligned to creating the best possible music they could, we’d have a more honest and viable business that is probably going to work, instead of half-hearted attempts seeking instant stardom. When you’re dealing with parties that don’t care about the business or music trying to pierce through anonymity, everyone is going to be unhappy and there will be an unfortunate excess of lackluster music. Sound familiar?
What business could work in this way, and shouldn’t art be exceptionally creative? Lets see things go the other way. Let this be the new rock and roll.